Shadlee fruit juices are produced from natural, pure and fresh fruit purees and concentrates.
The brand design concept is based on the principle of retaining the value of organic fruits and vital sources of nourishment and vitamins.
Shadlee
photography style
Based on Shadlee principles, bold photography style was created for shadlee brand.
Packaging
Few examples of first Shadlee package designs the aim was to keep the packages bold, colourful and recognizable in the market while taking advantage of the visual resource of the brand.
Catalogue
First Shadlee catalogue based on the brand essence.
Billboards
Based on Shadlee brand principles, above-the-line communications were designed.
Uplifted Packages
The year 2006, we decieded to uplilft the packages and products by introducing white backgrounds with colour blocking to the work.
Catalogue
Based on the refined brand principles, photography style new product catalogoue was designed.
Shadlee Organic
Shadlee introduced new line of organic products – which we aimed for hand drawn illustrations of products.
Shadlee Organic Illustrations
“to represent the freshness of each product, we started hand sketching and painting the products in free style way.”
